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CRAFTING BRAND JOURNEYS THROUGH CREATIVITY I'm Alberto Sanseverino, an Executive Creative Director originally from Italy, now based in Shanghai. With a background in theatrical arts, I've transitioned my career to lead groundbreaking initiatives that seamlessly merge digital and physical realms within brand experiences. By harnessing design, storytelling, and new media, I specialize in crafting immersive experiences that deeply connect with audiences. My expertise extends to team leadership for large-scale projects, fostering innovation within companies, and mentoring in event management. I firmly believe in the transformative power of creativity as a communication tool.

CRAFTING BRAND JOURNEYS THROUGH CREATIVITY

I have collaborated with Chinese public corporations, prestigious art institutions such as the Central Academy of Fine Arts (CAFA), and technology labs from Tsinghua University, as well as initiatives like Beauty of Science. As a senior tutor, I teach brand experience at Istituto Marangoni and AIGC at MANA.

/ NEXT-GEN SPACES

BLUR THE LINES BETWEEN ONLINE AND OFFLINE

/ IMMERSIVE FORMATS

TRANSPORT AUDIENCES INTO ALTERNATE REALITIES

/ LIVE SHOWS

ELECTRIFYING ENERGY FOR AN UNFORGETTABLE EXPERIENCE

/ BRAND ACTIVATIONS

SPARKS CURIOSITY AND IGNITES IMAGINATION

/IP CREATION

PUSH CREATIVE BOUNDARIES INTO EXPLORATION

/PHYGITAL EXPERIENCES

SEAMLESSLY BLEND PHYSICAL SENSATIONS WITH DIGITAL INTERACTIVITY

/CONTACT:

I am a Chief Creative Officer originally from Italy, now based in Shanghai. With a background in theatrical arts, I have transitioned my career to lead groundbreaking initiatives that seamlessly merge digital, AI, and physical realms within brand experiences. By harnessing AI, design, storytelling, and new media, I specialize in crafting immersive experiences that deeply connect with audiences. My expertise extends to team leadership for large-scale projects, fostering innovation within companies, and mentoring in event management. I firmly believe in the transformative power of creativity and AI as tools for communication. My work includes: 

Address: Fahuazhen Road 123,

Changning District. Shanghai

  Tel: 130.20233767

Email: alberto@albertosanseverino.com

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